User experience concepts drawn with marker on top of page

SXO: In-Depth Coverage of SEO & UX’s Lovechild, Part I

So you’ve heard about SEO, the ruler of Google hits, but have you ever heard about SXO, the high monarch of user hits? There’s a strong possibility that the answer is no. But fear not, good friend: we’re here to set you straight. What is the difference between SEO and SXO, anyway? Great question!  This[…]

SEO and UX: Why They Need to Hold Hands and Play Nice

Know what Google’s ultimate purpose is? To seek out new pages and improved content and to boldly provide the user with the exact information they’re looking for. That means your pages need to be easy to use and navigate, while being full of evident and relevant information while also enabling the user to get where[…]


Improving User Experience on Your Website in 4 Steps

You know that feeling you get when you find a company (while searching for them on Google no less) that seems to “get you.” That feeling that you trust them already, and you know choosing them for the service or product you’re looking for will be all around a great experience? Yeah, that feeling.

And yes, it’s the same feeling you get when you read our blogs or interact with us. It’s that warm fuzzy feeling that keeps you coming back for more.

That, our friends, is what we call “user experience,” or UX Experience.