Buyers Guides

Intent Matters: Guide to Keyword Commercial Intent

The search volume of a keyword doesn’t matter. Yeah, you heard us. It doesn’t matter how often or how much people are searching the internet for a keyword. At least, it doesn’t matter if you want paying customers, rather than visitors. As Backlinko says in their article, “How to Determine a Keyword’s Commercial Intent,” many[…]

Keyword planners

Ahrefs vs UberSuggest vs Google Keyword Planner

“Build it, and they will come.” Except you’re not Kevin Costner building your Field of Dreams, and your customers are not scepters of former baseball legends. Still though, if you are building something, your “they” will come. You are an entrepreneur (or fellow SEO nutbag like us) and you want to get your site (or[…]