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No Crowns Necessary: 11 Top Royalty Free Images Sites

We know you don’t have time and you just need pictures for your blogs. No one wants to read a blog if it doesn’t have images to reclaim their attention at some point. You know, The “Ooh, shiny!” Effect.  You need cheap or free and quality images because you’re small business and not rolling in big[…]

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The Ultimate Grammar Guide for Content, Part II

In Part I of our grammar guide for content and bloggers, we covered plurals, double and single quotation marks, periods, parentheses, and brackets, ellipses, and tenses. Yup, even the pesky S vs ‘S.  We’re not done yet, though. Our Grammar Guide: Part II English language is fascinating – but it’s also complex. And aggravating! Are[…]

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Length Matters: 8 Easy Tips on Better Blogs in an SEO World

What? Blog length does matter! But we’ll get to that later. If you’re here, you probably already know that SEO (search engine optimization) is a strategy to make the most money off of your brand by ranking well on search engines. Where it gets gritty is that it’s not as easy as throwing specific keywords[…]

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SEM vs SEO: What’s the Difference?

In digital marketing, we often talk about SEM vs. SEO. Both types of marketing involve showing up online: being seen in front of your prospective customers and becoming at the top of their mind. But what are SEO and SEM, and what’s the difference? We’ll take a look at SEM vs. SEO, what sets them[…]

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The Ultimate Grammar Guide for Content, Part I

Grammar isn’t the most enticing topic to everyone. but since “content is king” (thanks, Bill Gates!), your grammar matters. We’re here to de-frustrate the topic for you and provide clear insight on what you should use and when. Believe it or not, grammar can unfortunately cost you clients. We’re not saying it’s fair, but we are[…]

Adwords Express

Adwords Express: Ads in the Express Lane

If you’ve read much about SEO or any of the topics we’ve covered, it’s probably fairly obvious that Google is central to most SEO processes and decisions. In other words, when Google makes an announcement or a decision related to how they rank websites, our industry tends to listen. That’s not to say Google is[…]

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Frequency and Recency: Blogging’s Underlying Necessities

In marketing, we often use the term “frequency and recency” to describe how often a marketing-related action occurs and the amount of time since the last action. If you’re into website metrics or email marketing, you’ll encounter these terms a lot. There’s an art to determining when it’s best to send that email or publish[…]

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9 Tips for Writing Killer Headlines and Subheadings

Successful blog posts have many components: they’re full of accurately researched facts, they address readers’ concerns, and they make readers want to click, share, and engage on social media. Killer headlines and subheadings are essential components of those posts. After all, your content could be compelling and life-changing, but if it’s got a blase title,[…]

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WordPress’ JetPack: Launching Content Above and Beyond

The need for frequent, fresh, and engaging content is nothing new to SEO. We tend to remind you of that frequently because it’s practically a necessary foundation for building your online visibility and ranking. Regardless of how well you’ve perfected the other aspects of your SEO, without a stream of regular and exciting content, a[…]